The Tale of a Successful Social Enterprise: The Ben & Jerry’s Story

Long Islanders Ben Cohen and Jerry Greenfield are the founders of the popular Ben & Jerry’s Ice Cream trademark. Ben & Jerry’s products are sold worldwide  and the company is known almost as widely, not only for its delicious, creamy, chunky ice cream, but also for its social mission.

Ben & Jerry’s is among the first social enterprises. As their business thrived and prospered, they draw a chunk of wisdom from their experiences and efforts at becoming a phenomenally-successful worldwide social enterprise.

via Successful Social Enterprise – The Ben & Jerry’s Story.