The UK's new social investment bank has a new name, and it's not a bad one: Better Society Capital.
"Our younger colleagues are often mystified about what it means, and perhaps, in a changing political environment, it's an unfortunate affiliation," writes Andrew O'Hagan at Social Investment Almanack.
The bank, which opened last year under a coalition government led by David Cameron, was supposed to be called Big Society Capital because Cameron wanted to "redistribution power from Whitehall to ordinary people," writes O'Hagan.
But now the name "doesn't make so much sense," he writes.
"Perhaps, in a changing political environment, it's an unfortunate affiliation."
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