"We need to decolonize technology and align it with the record of our history, our languages, and the data we use to feed these tools."
So says Pelonomi Moiloa, a South African data scientist who co-founded Lelapa AI, "one of the first in the continent devoted to the development of artificial intelligence products" designed to improve lives in Africa.
Quartz reports Lelapa AI was founded in 2017 after Moiloa, who moved to Japan for a master's degree in artificial intelligence, realized that when companies import AI models developed in the West and deploy them in African context, they often fail.
"A bias in that sense has not been introduced, but the model learned it with the information that was provided to it," she says.
For example, when you use location in a credit model to determine whether someone is eligible for a mortgage loan, race may actually come into play, she says.
Quartz reports Lelapa AI's products range from access to public information to customer service for companies in the South African market.
But Moiloa, who was included among Time's 100 most influential people in artificial intelligence in 2023, says there's much more to be done.
"We need to decolonize technology and align
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